Chloe Li

About me

Hi! I'm Chloe

I'm a product designer and Cognitive Science student at UCLA who likes turning tangled information and unfamiliar workflows into things that feel clear, kind, and easy to move through.

CHLOE'S CURRENT STATUS:

studying for my upcoming quiz TT

Chloe sitting beside a disco ball and balloons
hi, that's me! ♫Los Angeles, CA

Why I design

I discovered design my freshman year of college, but I've realized it's something I've noticed all along.

I was the tech person in my household, helping my grandparents navigate apps and translating unfamiliar screens into steps that made sense. It got me thinking about how the same tools that feel intuitive to me can feel confusing to someone else—and how thoughtful design can help bridge that gap. That same curiosity draws me to the in-between parts of design: listening closely, asking useful follow-up questions, and finding the small system that helps a product click for someone else.

My north star: make digital journeys feel clear and welcoming for everyone, so no one feels small along the way.

my favorites

I'm a big fan of...

my inventory04 slots

selected item 01 out of 04

Horror movies

I started watching horror movies with my mom when I was a kid >:)

My top 4 right now

media slots / 04
Obsession
Obsession
Incantation
Incantation
The Descent
The Descent
As Above, So Below
As Above, So Below
always equipped

Say hi

Let's connect and create!

chloesli0108@gmail.com